They say there is an opportunity in a time of crisis. And there is another saying that opportunity comes to those who seek it. Both of the sayings are entirely true as long as you are ready to hustle hard right now.
If you have always had a business idea in your mind, right now is the best time for you to transform your idea in the mind into an actual feasible project. It has to start somewhere, and it has to start somehow.
WHY NOW IS THE BEST TIME TO START:
1. Easier to catch the attention of your potential customers
Catching the attention of your potential customers is easier now as most people are spending more time online and on social media. While outdoor activities are not encouraged, people are able to spare their time to get to know your products or services. If you plan your marketing campaign strategically, you can hook as many customers as you can online.
2. Cheaper rent for brick & mortar businesses
If your business plan can only be realized at a physical shop such as opening a physiotherapy center, a restaurant, etc., you will have the upper hand to negotiate the rental charges. Renovation and interior design are also cheaper as other people generally can't afford such services now. With lesser competition, you can stretch out your start-up cost further.
3. Free online tools to help you kick start your projects
There's no reason for you to delay your project if your ideas involve online business. There are plenty of free tools that you can utilize to help you complete your tasks more efficiently.
On top of that, more than ever subject-matter experts are willing to share their knowledge online through webinars, Facebook lives, Instagram live, etc. I highly recommend you to follow the Marcus Teoh Page on Facebook. As we are speaking, he has a free Facebook live tonight discussing about Inviting audience, generating leads, closing sales & getting testimonials.
4. Easier to hire freelancers
Typically, hiring freelancers is not an easy task, because you are competing with more prominent companies. Freelancers often ask for retainer fees in order to keep their job secure. With lesser jobs now, some freelancers are willing to negotiate their fees. Also, they are more willing to prioritize your project due to lesser work. By hiring freelancers, you can focus on more important tasks.
5. There are people who really need your services or products
To build a sustainable business, your product or service must serve your customer with a purpose. If you think your product/service can help others to live a better life, now is the best time to let them experience it. Sometimes it is not how much you can make from the revenue, but how many people you are able to help through your project.
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